Rakesh Mallipeddi

Research

Publications & Working Papers

Analytical and empirical research on online social networks, technology management, and social responsibility in operations.

Research Interests

Topical Areas

Technology Management Social Networks Social Responsibility

Methodologies

Optimization Game Theory Optimal Control Theory Econometric Modeling Event Studies Data-driven Modeling

Publications

  1. Geng, X., Hall, N., Mallipeddi, R. R., & Tan, Y. (2025).
    The Business of Sports: An Operations Perspective. Production and Operations Management, Accepted.
  2. Mallipeddi, R. R., Demirezen, E., Kumar, S., & Gopal, R. (2023).
    Dynamics of Competition on Openness Strategies and Software Maintenance. MIS Quarterly, 48(3), 1239–1262.
    DOI
  3. Kumar, S., & Mallipeddi, R. R. (2022).
    Impact of Cybersecurity on Operations and Supply Chain Management: Emerging Trends and Future Research Directions. Production and Operations Management, 31(12), 4488–4500.
    DOI PDF
  4. Akturk, M. S., Mallipeddi, R. R., & Jia, X. (2022).
    Estimating Impacts of Logistics Processes on Online Customer Ratings: Consequences of Providing Technology-Enabled Order Tracking Data to Customers. Journal of Operations Management, 68(6–7), 775–811.
    DOI PDF
  5. Mallipeddi, R. R., Kumar, S., Sriskandarajah, C., & Zhu, Y. (2022).
    A Framework for Analyzing Influencer Marketing in Social Networks: Selection and Scheduling of Influencers. Management Science, 68(1), 75–104.
    DOI SSRN
    ★ Featured Article — invited for the Management Science Review Blog.
    ★ 2018 IBM Service Science Best Student Paper Award — INFORMS Annual Meeting, Phoenix, AZ.
  6. Mallipeddi, R. R., Janakiraman, R., Kumar, S., & Gupta, S. (2021).
    The Effects of Social Media Content Created by Human Brands on Engagement: Evidence from Indian General Election 2014. Information Systems Research, 32(1), 212–237.
    DOI SSRN

Working Papers

  1. Chen, Y., Mallipeddi, R. R., Akturk, M. S., & Mahajan, A.
    Do ESG Violations Disrupt Retail Demand? Evidence from Transaction Data.
    Under Review · Production and Operations Management
  2. Mallipeddi, R. R., Sriskandarajah, C., Stauffer, J., & Zhu, Y.
    Improving Organ Exchange Transplant Success: An Empirically Driven Chain Optimization Framework.
    Under Review · Production and Operations Management
  3. do Rego Ferreira Lima, M., Craig, N., Bendoly, E., & Mallipeddi, R. R.
    Optimal Responsiveness Thresholds and User-Facing Investments in IoT-supported Condition-Based Maintenance.
    Under Review · Production and Operations Management
  4. Carrera, P. T., Boyer, K., & Mallipeddi, R. R.
    On the Ball: Maintaining Service Quality through Mergers & Acquisitions.
    Target · Journal of Operations Management
  5. Mallipeddi, R. R., & Kumar, S.
    Secure the Chain: Supply Chain Cybersecurity Issues in the Era of Industry 4.0.
    Revise & Resubmit · Production and Operations Management
  6. Mallipeddi, R. R., Mittal, C., Stauffer, J., & Zhu, Y.
    Jumping the Queue: Managing Early and Same-Day Appointments.
    Reject & Resubmit · Decision Sciences Journal
  7. Mallipeddi, R. R., Mahajan, A., & Kumar, S.
    The Effects of Negative Media on Supply Chain Networks.
    To be submitted · Management Science