RESEARCH INTERESTS
TOPICAL
● Technology Management
● Social Networks
● Social Responsibility
METHODOLOGIES
● Analytical: Optimization | Game Theory | Optimal Control Theory
● Empirical: Econometric Modeling | Event Studies
● Data-driven Modeling
PUBLICATIONS
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Geng, X., Hall, N., Mallipeddi, R. R., Tan, Y. (2025) The Business of Sports: An Operations Perspective Production and Operations Management , Accepted (2025).
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Mallipeddi, R. R., Demirezen, E., Kumar, S., Gopal, R. (2023). Dynamics of Competition on Openness Strategies and Software Maintenance, MIS Quarterly, 48(3), 1239-1262. [Link]
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Kumar, S., Mallipeddi, R. R. (2022). Impact of Cybersecurity on Operations and Supply Chain Management: Emerging Trends and Future Research Directions, Production and Operations Management, 31(12), 4488-4500. [Link] | [PDF]
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Akturk, M. S., Mallipeddi, R. R., Jia, X. (2022). Estimating Impacts of Logistics Processes on Online Customer Ratings: Consequences of Providing Technology-Enabled Order Tracking Data to Customers, Journal of Operations Management, 68(6-7), 775-811. [Link] | [PDF]
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Mallipeddi, R. R., Kumar, S., Sriskandarajah, C., Zhu, Y. (2022). A Framework for Analyzing Influencer Marketing in Social Networks: Selection and Scheduling of Influencers, Management Science, 68(1), 75-104. [Link] | [SSRN Version]
● Featured Article: Invited for Management Science Review Blog. Link to Blog
● 2018 IBM Service Science Best Student Paper Award, INFORMS 2018 Annual Meeting, Phoenix, AZ, November 2018
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Mallipeddi, R. R., Janakiraman, R., Kumar, S., Gupta, S. (2021). The Effects of Social Media Content Created by Human Brands on Engagement: Evidence from Indian General Election 2014, Information Systems Research, 32(1), 212-237. [Link] | [SSRN Version]
WORKING PAPERS
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Chen, Y., Mallipeddi, R. R., Akturk, M. S., Mahajan, A. ESG Violations and Sales Performance: Evidence from Transaction-Level Data [Under Review at Manufacturing and Service Operations Management].
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Mallipeddi, R. R., Sriskandarajah, C., Stauffer, J., Zhu, Y. Improving Organ Exchange Transplant Success: Empirically Driven Chain Optimization Framework [Under Review at Production and Operations Management].
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do Rego Ferreira Lima, M., Craig, N., Bendoly, E., Mallipeddi, R.R Optimal Responsiveness Thresholds and User-Facing Investments in IoT-supported Conditional-Based Maintenance [Under Review at Production and Operations Management].
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Carera, P.T., Boyer, K., Mallipeddi, R.R On the Ball: Maintaining Service Quality through Mergers & Acquisitions [Target: Journal of Operations Management].
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Mallipeddi, R. R. Kumar, S. Secure the Chain: Supply Chain Cybersecurity Issues in the Era of Industry 4.0. [Status: Revise & Resubmit at Production and Operations Management].
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Mallipeddi, R. R., Mittal, C., Stauffer, J., Zhu, Y. Jumping the Queue: Managing Early and Same-Day Appointments [Reject & Resubmit at Decision Sciences Journal].
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Mallipeddi, R. R., Mahajan, A., Kumar, S. The Effects of Negative Media on Supply Chain Networks [Status: To be submitted to Management Science].